Beer Inventions

Rise Of The Brewing Machines – Craft Beer Lovers, Don’t Be Afraid!

Wifey, I wanna get a Brewie! There, I have just said it out loud… This week I happened to fall across a video for a little piece of awesome that is called “The Brewie”. I was at work at the time and I must have had strange a look on my face while I was…

Read More

Even More Failures In Beer Marketing

Here we go again with more failures in beer marketing! But before I go on with this hard hitting investigative blogging… Pale Ales Will Pale Ales be a future item in these articles? Well I guess, seeing as I am talking about them now, they are kind of a current fad? Name me a brewery…

Read More

No Boring Beer Please

Let’s create a Craft Beer Consortium In my 60 Second Beer Review this week, I mentioned the Murray’s Brewing catch cry of “No Boring Beer”! I bet some of your reading this have wanted to cry this out to a bartender at some stage when you walk into a pub, look at the tap beer lineup,…

Read More

5 Failures In Beer Marketing – Part 2

But wait, there’s still more beer failures! So it seems that by the responses I have had on email, Reddit, Twitter and comments here…you guys get a kick out of hearing about other peoples failures in the beer market! That’s okay, I am not judging you, to tell you the truth, I quite enjoy them…

Read More

5 Failures In Beer Marketing – Part 1

Not Every Beer Is A Winner Beer is big business these days, producers are always looking for that next big thing to steal market share from their competitors, and hopefully shore up future revenue streams. If they get onto a winner, the competitors copy it and before you know it you have the low-carb craze…

Read More

When Good Beer (Homebrew) Goes Bad

Sunday morning, the sun was shining and it’s was a beautiful day…for a brew. I had been on a family walk and shipped the missus and her mini-me off for a bit of shopping, got the young fella occupied on some craft work, and I was ready to brew. I was pretty  pumped about the brew, my…

Read More

NEWS – Batch Beer Glass 300 Is Here!

This just blew my mind…how can beer makers brew beer, as well as think of these things? Note: This is a shameless plug in an attempt to make this video go viral! Cheers to great beers!

Read More

Introducing The Ghetto Beer Pump

Before I tell you this quick little story, let me preface it by saying that I am not claiming this idea as my own. One of my brew club members pushed me in the right direction after I called out for help…and its bloody genius!!! So, if you are a first time reader…welcome, but if…

Read More