I love Mid-Strength Craft Beer…are you with me, or against me? There are so many things I love about craft beer…the community and the culture, the variety, the creativity, the taste and the process. But, I have to be honest with you, I am not a huge fan of the higher ABV’s that tend to…
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Checking back in on my fave American Craft Beer. Last year I took a look at some of my favourite American Craft Beer and came up with the list below. Love it, or hate it, this is the 10 that I came up with, I think there are some ripping beers shown here. I was…
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Here we go again with more failures in beer marketing! But before I go on with this hard hitting investigative blogging… Pale Ales Will Pale Ales be a future item in these articles? Well I guess, seeing as I am talking about them now, they are kind of a current fad? Name me a brewery…
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But wait, there’s still more beer failures! So it seems that by the responses I have had on email, Reddit, Twitter and comments here…you guys get a kick out of hearing about other peoples failures in the beer market! That’s okay, I am not judging you, to tell you the truth, I quite enjoy them…
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Beer Reps Unite! This story is for all of my brothers in craft beer arms, the road warriors who are out and about in their patches of turf spreading the word of the craft beer gospel. I bet many of theses guys and girls, maybe all of them, at some stage have walked into a…
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So many great beers, so much envy on my part! So I was sitting at work recently listening to an album called “Songs I wish I wrote” by Alex Goot. It was basically a mix of songs covering all sorts of genre’s that this guy has done in his own style. Some were great, some were ok,…
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Not Every Beer Is A Winner Beer is big business these days, producers are always looking for that next big thing to steal market share from their competitors, and hopefully shore up future revenue streams. If they get onto a winner, the competitors copy it and before you know it you have the low-carb craze…
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A Shout out to Beer Bloggers who rock my world! So I have been at this blog thing for six months now, and I am thoroughly enjoying it. I have to say that it is sometimes very hard to find things to write about and so I trawl the internet reading news articles, opinions, tweets and…
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The Hottest 100 Australian Craft Beers were announced last week, sparking a lot of online discussion about the state of the industry in this country. I am hearing everything from big brewers unfairly dominating the scene, to the countdown turning into a popularity contest for marketing departments, Beer Snobs have been up in arms, and…
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Does Beer Ever Take You Away From Your Everyday? Check out this view from my shack…it’s pretty magic, isn’t it? To take this photo, I had to put down my favourite shack beer…the Founders All Day IPA. Every time I have this beer, it takes me back to this spot on my balcony…the salty air,…
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