stories

Is Bali Ready For The Craft Beer Revolution?

Craft Beer In Bali…do they want it? So we have just returned from a family holiday in Bali…and I am cold! It was 32 – 35 degrees celsius there every day, now I am sitting at home in tracksuit pants and a hoodie as I shiver through the second day in Hobart under 15 degrees!…

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#Broadband Beers: Batch Brewing Company

More Virtual Beers…and bandwidth problems! I am back with another Broadband Beers…my way to connect with the craft brewing community in other states from the comfort of my lounge room. This week I am talking with a couple of my mates who just happen to be the owners of Batch Brewing Company in Marrickville, NSW. These…

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#Broadband Beers: Chris Sheehan, Malt Shovel Brewing

Virtual Beers Across The Interweb, Part 2! If this is your first experience with my latest idea, Broadband Beers…welcome, and let me explain (or if you have seen it before, skip through the blue text!). Living in Tasmania means that I am literally miles away from the craft beer hot spots of the world. Don’t…

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Do We Have Double Standards With Craft Beer Brands?

Are there double standards with the way we think of brands in the craft beer industry, compared to other industries? I don’t have the answer, but it has made me think. The Olympics have been everywhere you look for the past few weeks. I was reading an article the other week about how in previous…

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Even More Failures In Beer Marketing

Here we go again with more failures in beer marketing! But before I go on with this hard hitting investigative blogging… Pale Ales Will Pale Ales be a future item in these articles? Well I guess, seeing as I am talking about them now, they are kind of a current fad? Name me a brewery…

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No Boring Beer Please

Let’s create a Craft Beer Consortium In my 60 Second Beer Review this week, I mentioned the Murray’s Brewing catch cry of “No Boring Beer”! I bet some of your reading this have wanted to cry this out to a bartender at some stage when you walk into a pub, look at the tap beer lineup,…

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Follow Up On My Craft-Jacked Family Holiday In Vietnam

Craft Beer & A Family Holiday In Vietnam Note: this article story is a follow up to a previous story, 6 Ways I Want To “Craft-Jack” My Family Holiday In V ietnam. Back in Australia, fresh from a few weeks in Vietnam! If you have not been to Vietnam, I can highly recommend a trip…

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Craft Brewery Overload?

Can You Have Too Much Of A Good Thing When It Comes To Beer & Breweries? Welcome back…did you see my Sierra Nevada Pale Ale 60 Second Beer Review last week? Ever since I left my job with Lion beer and have been working out what my next career move will be, I have had…

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5 Failures In Beer Marketing – Part 2

But wait, there’s still more beer failures! So it seems that by the responses I have had on email, Reddit, Twitter and comments here…you guys get a kick out of hearing about other peoples failures in the beer market! That’s okay, I am not judging you, to tell you the truth, I quite enjoy them…

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6 Ways I Want To”Craft-Jack” My Family Holiday To Vietnam

Craft Beer & A Family Holiday In Vietnam EDIT: Before we start with this weeks story…if you haven’t seen the first of my 60 Second Beer Reviews, check it out here. Sounds like people are liking them, so I will keep going with it! Back to this weeks story! So it’s now about 3 weeks out…

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